If you're thinking about making your next vehicle a Subaru, you're in the right place. With a large selection of new, used, and certified pre-owned (CPO) Subaru vehicles, a team of automotive financing experts, and an on-site service center, our Subaru dealer near Gloucester, MA, is here to help.

Not only is Ira Subaru just down the street from Gloucester, but we strive to cater to every car-buying need our customers have. On this page, you'll find more information about who we are and the many ways we can help you along your next Subaru journey. Read on to learn more!

Our Extensive Subaru Inventory

No matter what you're looking for in your next Subaru, we're confident we have it in our inventory. We not only keep our inventory as stocked as possible, but we also keep a variety of Subaru models for you to choose from.

If you're on the hunt for an SUV that can handle the whole family in style, check out our lineup of Subaru Foresters. This SUV has 111.9 cubic feet of passenger volume and comes standard with Symmetrical All-Wheel Drive, so you can take your adventure on nearly any roadway.

Plus, with EyeSight® Driver Assist Technology-which includes Adaptive Cruise Control, Lane Keep Assist and Sway Warning, and Pre-Collision Braking-you and your family can travel with the utmost confidence.

Want something a tad smaller for more a more agile commute? Why not check out the Subaru Legacy? This sport-tuned sedan comes with an optional 2.4L turbocharged engine that's capable of pumping out 260 horsepower. With this powerful engine, you'll feel like a race car driver.

A powerful engine isn't all you'll have access to with the Legacy. You'll also have advanced technology features, like the optional STARLINK® 11.6-inch Multimedia Navigation system. On top of nearly a foot of touchscreen surface, you'll also have features like:

  • Apple CarPlay® and Android Auto™
  • TomTom Navigation with SiriusXM® Traffic STARLINK®
  • Hands-free phone and text message connectivity
  • And much more

Head over to our online showroom to learn more about the Subaru Forester, the Subaru Legacy, and all the other Subaru models we have in our inventory.

Financing Your Next Subaru

Once our sales team has you paired with the perfect Subaru for your needs, it's time to step into our finance center. Here, you'll find a friendly team of finance experts dedicated to helping you find a finance plan that fits you equally as well as your next Subaru.

You'll meet one on one with a specialist. Our expert will ask you several questions-whether you want to buy or lease, if you're trading in another vehicle, and the amount of your down payment-as a way to understand your unique financing needs. Of course, at any point, don't hesitate to ask any questions you have.

Once our team has an understanding of your requirements and all your questions have been answered, they'll create your very own financing plan.

In addition to our helpful finance team at our Gloucester, MA, Subaru dealership, we also proudly provide our customers with a handful of online finance tools. These tools were designed to help you learn more about your needs prior to meeting with our staff. Let's take a look:

  • Pre-approved financing: Want to expedite the car-buying process? Our secure pre-approval form helps streamline the process. Simply fill out this form. When completed, just send it back to our experts, who'll get started on your customized financing plan before meeting in person.
  • What's My Car Worth?: Trading in your current vehicle? Our trade-in estimator is exactly what you need. After telling us your current vehicle's make, model, and year, you'll be presented with an estimated trade-in value in a matter of seconds!
  • Finance Incentives & Offers: Want to get your new Subaru vehicle for less than you might have imagined? Make sure you check out our financial incentives and offers. These are ever-changing specials, so be sure you check back regularly to find the perfect deal for you.

Thanks to these online tools, you can explore buying vs. leasing, value your trade-in, and even get pre-approved for financing right from the comfort of your own home.

Subaru Service You Can Count On

We know how much you rely on your Subaru. That's why we want to do everything we can to help keep it in the best condition possible via our convenient, on-site service center. Our service center is staffed with an experienced team of service professionals who know your vehicle inside and out.

What's this mean for you? Whether you're in need of routine vehicle maintenance or an automotive repair, your Subaru will be ready to hit the streets of Gloucester, MA, again in little to no time at all. That being said, with our Subaru dealership amenities, you may wish the service took a little longer. Some of these amenities include:

  • Free Wi-Fi
  • Gourmet coffee
  • Private workstations
  • Children's play area

No matter how big or small your automotive maintenance or repair needs are, you can count on our expert technicians to get things back to normal quickly and effectively.

If a part needs to be replaced, our technicians will get the necessary part from our on-site parts center. These Subaru OEM (original equipment manufacturer) parts are the same ones used by the manufacturer. That way, you can rest assured these parts will fit perfectly and last for years to come.

Need a part for your next DIY project? Just fill out our parts request form with your contact information and the part(s) you need. As soon as your parts are ready for pickup, we'll let you know. No more searching the shelves for the parts you need. Our on-site parts center with online request makes getting parts easier than ever.

Serving Gloucester MA

The coastal city of Gloucester is located on Cape Ann, which was first discovered by settlers in the early 1600s when English explorers  happened upon it during an expedition. In the last 400+ years, this area has grown to become a hotbed for all different types of art. Painters, sculptors, writers, and the like are drawn to this area because of its unique and breathtaking views of the Atlantic Ocean.

With your new Subaru vehicle by your side, you can easily explore everything this coastal city has to offer. Want to enjoy a day by the water? Hop in your Subaru and take the quick drive to Good Harbor Beach or Singing Beach. Prefer to spend time on the water? Cape Ann Whale Watch isn't far thanks to your Subaru vehicle.

Find Your Subaru at Our Subaru Dealer in Gloucester Today!

Now that you have a better idea of who we are and the many ways we can help you on your next Subaru-buying adventure, we hope you're ready to get started. Browse our inventory right here on our website, give us a call to schedule a test drive, or visit us at Ira Subaru today!

Make an Inquiry

Ira Subaru

97A Andover Street
Directions Danvers, MA 01923

  • Sales: (978) 739-8850
  • Service: (978) 739-8850
  • Main : (978) 739-8855


  • Monday 9:00am-8:00pm
  • Tuesday 9:00am-8:00pm
  • Wednesday 9:00am-8:00pm
  • Thursday 9:00am-8:00pm
  • Friday 9:00am-6:00pm
  • Saturday 9:00am-6:00pm
  • Sunday 11:00am-5:00pm