The 2020 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Ira Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We are absolutely thrilled to be working along side Subaru in the Love promise adventures.

 Subaru Love Promise Heart

Love Promise Stories from Ira Subaru

Subaru and Ira Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Ira Subaru & Bridge 2 Tomorrow  –  Roscoe R

This holiday season, Ira Subaru and their employees made many children happy by participating in the Bridge 2 Tomorrow/Toys For Tots Event. The truck load of toys, clothes, gift cards and more were delivered on Christmas Eve to many thankful children and their parents!

Ira Subaru & Northeast Animal Shelter  –  Roscoe R

Leslie Odom (wife of Jay Odom, GM Ira Subaru) and Roscoe Robinson (General Sales Manager, Ira Subaru) donated their time and a $1000 pledge to the Northeast Animal Shelter “Clear the Shelter Day” on August 17, 2019. The shelter along with its volunteer’s and partners assisted in providing homes for 37 homeless pets. The Northeast Animal Shelter, established in 1976, is one of New England’s largest non-profit, no-kill animal shelters. Since opening their doors, they have placed over 140,000 cats and dogs.

Ira Subaru Loves to Care  –  Laura W

On July 16th, the team at Ira Subaru delivered blankets and messages of hope and support to Boston Children's Hospital, in partnership with the Leukemia and Lymphoma Society as part of the Subaru Love Promise program. Thank you for providing love and warmth to childhood cancer patients during their treatment! The Leukemia & Lymphoma Society is grateful for all Ira Subaru does in the community.

Spreading Love and Warmth to Cancer Patients  –  Amy H

On July 7th, the team at Ira Subaru delivered blankets and craft kits to Boston Children's Hospital in partnership with the Leukemia and Lymphoma Society as part of the Subaru Love Promise program. Also included with the delivery were messages filled out by Ira's customers expressing hope and support for the patients. Thank you Ira Subaru for providing love and warmth to cancer patients during their treatment!